NIMBLE. Transport for Greater Manchester picked our idea from all 7 presented. Nimble is a data gathering & visualization digital platform to end people's love affair with their cars and embrace a mixed model of transportation. Nimble is a digital platform that recommends the most convenient route from point A to B in real time. The data is Crowdsourced through RFID technology in bus stops, a carpooling tag system and other open source APIs so the data gathering, interpreting and visualization can start today. 

My Role: Lead Strategist, Process Designer, Researcher, Ideation, Presentation Structure and Storyteller. 

Check out the full project HERE

 


BIOLOOP. The Biospheric Foundation is a Sustainable Living research project based in Suffolk, Manchester. We created Bioloop, a service to involve their community in Urban Farming and join the cause.

Bioloop included a personalized data-driven video-infographic for people to relate to the issue, an affordable DYI Vertical Farming kit for people to learn and get involved, and an app to share sustainable systems tips with each other and build a community of urban farmers worldwide. 

My Role: Team facilitator, Project Manager, Strategist, Field research, and Prototyping.

Check out the full project HERE

 


CHAMELEON. We worked with TUI Travel to help them connect with young travelers today. They are a large traditional agency based in the UK so we concepted a service tailored to youth, who are more unpredictable, adventurous and look for flexibility and freedom. An app to manage budget, change plans and discover local secrets on the go. It can be activated internationally with a simple sim card. It also included a twitter feed to leverage their reps local knowledge worldwide. 

My Role: Lead Strategist, Process Designer, Researcher, Ideation, Presentation script writing and voice over, UX and Prototyping. 

Check out the full project HERE

 

 


EASTERN BLOC RECORDS. I worked on this project as part of an agency we created at HI called Cube Collective where I was named team representative by the MD. Eastern Bloc is a well known Record Store specialized in Dance Vinyls. This became a project I got very passionate about because of my love for music and helping a small businesses survive. EB only asked for help with their e-commerce site, but we reframed their problem and built a strategic recommendation that included a new business model, a social media and SEO strategy, and several digital/analog ideas to stay in business.  

My Role: Team rep, Client Management, Business Development, Strategy, Ideation, Presentation and Storytelling. 

Check out the full project HERE

 


JOSE CUERVO TRACKER.  I had a secondary role in this project but contributed with Team Development, Process Design, Idea Selection and some aspects of the video development.

Check out the full project HERE